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Archive for August 2014

BOOK LAUNCH

Publishing your book is just the first step. Next you must let people know about it. It does you no good to spend years writing a book only to order copies and keep them in your closet.

I began the promotion process by announcing the pending arrival of the book on Facebook. Preorders were taken and filled when the box of books ordered arrived. I held an “Opening-the-Box” party at my house for the neighbors who anticipated the book. They brought flowers and wine. We took pictures and toasted the event with champagne. Then I began a whirlwind of booksignings during a two-week tour through Tennessee and Illinois. Former writing groups hosted two of the signings, a third was hosted by a friend at a private house party. To announce the signings, I sent advance press releases to newspapers in the areas. In addition, the schedule of dates, times, and locations were announced on my website www.maryannweakley.com and on Facebook.

Back home again, I will continue looking for ways to promote the book at book stores, churches, clubs, or anywhere there is an interest. I generously hand out bookmarks, business cards, and post cards. I will utilize social media in everyway I possibly can. Follow me on Facebook and Twitter @maweakley

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